Who would have thought that I'd be back in college at the ripe old age of 48, learning something new. Anita Campbell, owner of Small Biz Trends, is teaching a wonderfully informative class at the University of Akron, on creating a blog.
So here is my first attempt!
At first, I thought blogs were the ramblings of opinionated people who didn't have anyone to listen as they went on and on and on. However, I am quickly learning that blogs are the newest, fastest growing trend useful for business and personal use.
Go to Google and type in "business blogs". Amazingly, you'll find 402,000,000 references! Do you have a blog? It is the way of the future - a wonderful way to share information out to the greater global community!
More later.
DCB
Photo courtesy of Hile
2 comments:
Okay so I have been hearing about this wonderful blog class from Norma and this is what I want to know....how can a product oriented site like mine, I sell candy and chocolate to save endangered species, benefit from a blog?
Now, I have a blog and I post about happenings in the world of endangered species, but I am wondering if I could be doing more to bring visitors to my blog, and my site, with the ultimate goal of increasing sales?
Your thoughts?
Kathy Lindberg
The Wild Bon Bon
http://www.wildbonbon.com
Good question. My understanding is that a blog is beneficial for your business because you can pepper your comments with key words. So for example, if "candy for a cause" is a phrase that a potential customer might type, then consider having that as your blog title and then use the phrase in the body of your blog.
You'll also want to be sure that the title phrase in your header includes business related key words.
Search Engines/spiders will visit your blog more frequently than your website because it is content heavy and updated on a regular basis.
Thanks so much for commenting! Take care, DCB
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