I attended a seminar today and in the opening of the speech, the speaker talked about the fact that there were three categories of attendees in the audience:

- The group whose boss made them come – he called them Hostages
- The group that just wanted time away from the office – these were called Vacationers
- The group that was there to learn – he called them Sponges.

Sponges are people who are successful in business and in life and he said they all had three things in common:

They manage their career
They are great communicators
They are life long learners

That last trait reminded me of a book a friend of mine has written called Learning For Profit.

It is an easy read, less than 100 pages, filled with easy to follow instructions to help prepare your mind for learning. Some you’ll have heard before, some you’ll say, “yeah, I’ve tried that and it works,” and most you think – “now why didn’t I think of that.”

I love his advice on how to read books. He provides a step-by-step guide to reading for retained learning.

Check it out, Learning For Profit by Daniel Sitter. You’ll be glad you did.